About
Hi, I’m Roy
Performance Marketing Specialist | Google Ads & Meta Ads Strategist
I help businesses grow by turning advertising into a predictable, measurable system for revenue—built through Google Ads and Meta (Facebook & Instagram) campaigns designed for performance, not guesswork.
I help businesses turn ad spend into predictable outcomes—high-quality leads, improved conversions, and stronger return on ad spend (ROAS). My approach is performance-first, where every campaign is built, tested, and optimized for real business impact.
Over the years,I’ve worked across agency and corporate environments,managing end-to end paid media campaigns including strategy, audience targeting,execution, optimization,and scaling. I’ve helped brands improve visibility, reduce acquisition costs, and build sustainable digital growth systems.
What truly drives me in this field is the blend of logic and creativity. Performance marketing constantly challenges me to think differently—whether it’s crafting ad strategies, testing creatives,or finding new ways to improve performance.It’s a space where my ideas come alive and seeing those ideas translate into real results for businesses is genuinely fulfilling.That sense of impact and success is what keeps me deeply passionate about what I do.
About
Hi, I’m Roy
Performance Marketing Specialist | Google Ads & Meta Ads Strategist
I help businesses grow by turning advertising into a predictable, measurable system for revenue—built through Google Ads and Meta (Facebook & Instagram) campaigns designed for performance, not guesswork.
Core Expertise
Google Ads
(Search, Display, Performance Max)
Meta Ads
(Facebook & Instagram Lead Generation & Conversion Campaigns)
Funnel strategy & conversion optimization
Audience research & targeting
A/B testing & creative performance optimization
Budget management & ROI scaling
GA4 & conversion tracking setup
believe modern performance marketing is not just about running ad—it’s about building systems that consistently generate growth. My focus is always on combining data, creativity, and continuous optimization to improve results over time.
Open to collaborations, freelance projects, and performance marketing opportunities.
Core Expertise
Google Ads
(Search, Display, Performance
Max)
Meta Ads (Facebook & Instagram Lead Generation & Conversion Campaigns)
Funnel strategy
&
conversion optimization
Audience research
& targeting
A/B testing & creative performance optimization
Budget management & ROI scaling
believe modern performance marketing is not just about running ad—it’s about building systems that consistently generate growth. My focus is always on combining data, creativity, and continuous optimization to improve results over time.
Open to collaborations, freelance projects, and performance marketing opportunities.
